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Small Business Classes

The Folsom Public Library partners with SCORE: Counselors to America’s Small Business to offer free workshops that support our community. Register to attend the workshop by calling SCORE (916) 635-9085 or through their website www.sacscore.org. Workshops are held at the Folsom Public Library, 411 Stafford St., Folsom. 

Internet Marketing
In this workshop you will learn how to use the Internet as a component of your marketing efforts.  Whether you are starting a business or want to enhance sales for your existing business, an Internet marketing strategy is necessary to compete in today's business environment. Topics to be covered include:

-What is the Internet and how it came about
-How to get your business online
-Use of Search Engine Optimization and Search Engine Advertising to increase sales
-How to communicate with potential customers - both on-line and off-line
-How to employ web-based strategies to compete and win
-Ways to measure the effectiveness of your Internet strategy
-Adjusting your Internet strategy for changing conditions

Saturday, June 16, 2012
Saturday, September 22, 2012
9 a.m. - Noon

201: Launching Your Well Run Business
Once you have completed classes 101 & 102 and have finished our short test, you’ll be ready for your next exciting step -- launching your business. Investing your hard earned money and committing a large portion of your life to your dream is a very critical choice. In this step, you will be introduced to an overview of how to organize your business in a way that will maximize the results. Plus, at the end of this session, you will be assigned a SCORE counselor as your guide through the next phase. Your counselor will help you layout a specific plan for your business advancement.

Saturday, October 27, 2012
9 a.m. - 11:00 p.m.

102: Formula for Starting Your Business
Many people who are thinking about starting a business, focus on the wrong issues up front, and end up wasting time and money. SCORE will help you take the right steps in the right order. We will introduce you to a formula that all successful companies follow. Be sure to take this class before you choose to make commitments or investments.

Saturday, November 10, 2012 
9 a.m. - 10:30 a.m.



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